Menta Media Launches “Menta Originals” A New Vertical Dedicated to Producing Original Shows
- Umar Yoosuf
- Oct 10
- 1 min read

Dubai, UAE — October 2025 — Menta Media proudly announces the launch of Menta Originals, a new vertical dedicated to producing original shows under the Menta brand.
For years, Menta Media has empowered founders, creators, and organizations to tell their stories through powerful media strategy and production. With the introduction of Menta Originals, the company takes a decisive step forward, evolving from a content execution partner to a media creator and owner.
“Menta Originals represents a bold new chapter for us,” said Umar Yoosuf, Founder and CEO of Menta Media. “We’ve spent years building platforms for others to share their message. Now, we’re creating our own — to spark meaningful conversations, amplify voices that inspire, and shape the future of storytelling.”
Menta Originals will focus on developing original podcasts, interview series, and digital content exploring entrepreneurship, human potential, culture, and innovation. All productions will be created in-house at Menta’s Dubai studio, reflecting the company’s commitment to world-class quality, creative excellence, and strategic storytelling.
The launch of Menta Originals signals a long-term strategic vision to build owned media assets, establish cultural influence, and strengthen Menta’s position as a media company at the forefront of the creator economy.
The first slate of original shows will be unveiled in the coming weeks, with scheduled releases across major podcast and video platforms.
For media inquiries, collaborations, or partnerships, please contact:

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